JASPER Sets Sail at NYFW With Its SS26 Collection
Earlier this week, JASPER unveiled its SS26 collection. Featuring maritime strips, map prints, and contemporary sculptural knits, the Spring/Summer 2026 collection acts as a bridge between worlds separated by sea.
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For its Spring/Summer 2026 collection, JASPER envisions lively contemporary designs that have their roots in classic imagery but twist with growth into modern exploration of clothing. Its debut at New York Fashion Week showcased staple pieces that make a statement. Each garment is built to be worn now and treasured forever- clothes your grandchildren will be plotting to steal from your closet.
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In Persian, the name “JASPER” means “keeper of treasure, treasurer” which perfectly reflects the collection. It also nods to the earthy stone, jasper, known for its endurance and beauty. These references come together to cast a net around the brand’s ethos and heritage, promoting the endurance of pieces, discarding the virality of trends that hold no meaning.
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Culturally aware and attuned with the times, the artistry of wearable clothing is at the heart of the brand. JASPER sees the clothes it designs as not just a wardrobe, but as personal stepping stones of self-expression and identity.
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Born in Germany to Iranian parents, the designer grew up with an integral sense of identity that intuitively pulled him to the life force of fashion, music, and culture that is found in the American zeitgeist. Dunn launched JASPER as his own interpretation of his lived experience, creating studied forms with a modern frame.
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Kooshan Dunn has been immersed in the realm of fashion for years on sets, behind the scenes, styling, curating, and refining his perspective on what makes clothing resonate, not only for him but for the collective. Through JASPER, Dunn integrates his multicultural history into a contemporary fashion house that aims to create pieces that stand the test of time.
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Article by Seana Watson, Associate Fashion Editor, PhotoBook Magazine
Tearsheets by Daniel López, Art Director, PhotoBook Magazine
*All images courtesy of JASPER
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