Bows Have Become Unavoidable Thanks To Coquette Girlies

If a pink ribbon tied in a bow could wrap itself around the year 2023, it would. With the rise in popularity of the coquette aesthetic as well as runway looks by designers like Tanner Fletcher, Simone Rocha and Sandy Liang, bows have become quite the internet sensation far beyond the realm of fashion. Bows are being added to everything from headphones to iced coffees, and it’s unclear if everyone is in on an inside joke or if society is finally embracing the divine femininity in everyday objects. While the underlying message is different for everyone, the bow trend has tied itself around every corner of the internet and seems to be even more popular as the holidays roll onwards.

In order from most stylish to most outlandish, here are 20 everyday items that have gotten the coquette treatment, for better or for worse.


Toilet paper with a bow via @milkydew_ on Instagram
Uggs with bows via @kisekikki on Instagram

Beer with a bow via @c00laquariusg1rl on Instagram
Breakfast covered in bows via @wafflehouseofficial on Instagram
Candlesticks with bows via @coffeestainedlace on Instagram

Cash wrapped in a bow via @angelicspellbound on Instagram
Catquette via @thefashionaries on Instagram
Christmas tree covered in bows via @loveshackfancy on Instagram

Cocktail glasses with bows via @coffeestainedlace on Instagram
Iced coffee with a bow via @moox54 on Instagram
Croissant with a bow via @marnixandally on Instagram

Headphones with bows via @yournalee in Instagram
Corgi with bows via @corgi_coco on Instagram
Lip gloss with bows via @lilmangoox on Instagram

Stanley cup with a bow via @geminigf333 on Instagram
Spoon with a bow via @milkydew_ on Instagram
Toast with bow butter via @thefashionaries on Instagram

Article by Danielle Tranter, Contributor, PhotoBook Magazine
Tearsheets by Chenglin Qu, Graphic Design Intern, PhotoBook Magazine

RELATED STORIES