How Charlotte Jackson Founded ‘The Curve Authority’ to Change Couture
“When representation becomes visible at couture levels, women stand taller and dream bigger,” says Charlotte Jackson, founder of The Curve Authority. Her purpose is all about reshaping luxury fashion beyond size and age.
A movement born during one of Jackson’s early seasons attending Paris Fashion Week, Jackson remembers standing in a room filled with breathtaking designs, artistry, and creative energy. But something was missing. Jackson soon noticed that no one in the space looked like her: no curves and women of her age. She describes the experience as “sobering, but also awakening”.
Once in front of the camera and on the mic, Jackson now wields influence behind the scenes of luxury fashion. From photoshoots to press, magazine features, podcasts, interviews, and conversations, her mission continues to challenge the often strict size guidelines in luxury fashion.
In conversation with PhotoBook Magazine, Jackson opens up about her experience with size inclusivity in high-fashion.
How did the idea for The Curve Authority first come about, and what steps did you take to bring it to life?
I knew I was not there to simply fit into an image that excluded me. I was there to expand the vision. That moment planted the seed for The Curve Authority, a platform built to ensure that plus-size and mature women are not placed on the outskirts of fashion, but centered in its story.
When I returned home, I began taking intentional steps. I invested time into learning the structure of luxury fashion houses, building relationships within boutiques and design studios, and showing up consistently in the rooms that once overlooked women like me.
My husband became a pillar as The Curve Authority’s sole investor. With his investment, I began to focus on the vision, staying present at all times. I started to advocate from a place of confidence and purpose.
Those steps became my advocacy. Presence turned into purpose, and purpose became movement. Today, The Curve Authority stands for inclusion, confidence, and couture at every size, shape, and season of life.
When did your love for couture first begin and how has it evolved into the work you create today?
My love for couture began long before I stepped into the industry. Growing up, I watched the way clothing could transform posture, energy, and confidence. Couture is not just craftsmanship, it is storytelling sewn into fabric. Over time, that early fascination evolved into advocacy. I realized that while couture celebrates artistry, it had not truly acknowledged women with curves.
That is what sparked the evolution. Today, through The Curve Authority, I use that same passion to bridge the gap between luxury houses and the women who deserve to wear them. Couture has become not only my personal expression, but a platform to elevate women who are often unseen. It is fashion, fused with purpose.
How have you seen the conversation around size inclusivity begin to take shape in the fashion industry?
The conversation is finally becoming more intentional. Runways, campaigns, and editorials are beginning to recognize that beauty and luxury are not defined by a single silhouette. While there is still progress to be made, I am encouraged by designers who are thoughtfully expanding their vision.
We are seeing more diversity in shape, age, and presence. It is no longer about perfection, it is about authenticity. The shift is happening because women are no longer waiting to be invited. They are speaking, showing up, and investing in fashion that represents them. That visibility is powerful, and it is moving the industry in the right direction.
Why do you think it means so much for women to see themselves represented in runways and campaigns?
Representation is affirmation. When a woman sees someone who mirrors her curves, her maturity, or her presence in luxury spaces, she is reminded that her beauty belongs there. For generations, fashion showed a very limited idea of who was allowed to be celebrated. That shaped confidence and culture. Representation invites women to see themselves with dignity, artistry, and celebration…it is transformative. It does not give permission to belong, it reflects the truth that we always have.
Having been in Hollywood for some time now, what role do you think it plays in perpetuating size stereotypes?
Hollywood has historically shaped how the world views beauty, and for many years its portrayal of plus-size women was filtered through a narrow lens. When a woman with curves was placed in a story, she was often positioned as the comedic friend, the background voice, or the character without depth. That limited portrayal contributed to stereotypes that followed women into real life.
Today there is meaningful progress. Curvy and mature women are leading series, producing their own content, and stepping into spaces that once felt out of reach. Yet there are still creative rooms and decision tables that have not fully evolved in how they see beauty, romance, and power represented on screen.
That is why so many women are building their own platforms. When curvy women tell their own stories, the narrative shifts from limitation to leadership. As Hollywood continues to expand its lens, I believe we will see even greater celebration of women in all forms, because visibility is not a trend. It is our truth.
Where does the industry still fall short in terms of inclusivity, and what changes are needed to truly transform it?
The industry continues to evolve, but there is still room for growth when inclusivity appears as a seasonal gesture rather than a design philosophy. Representation cannot live only on runways or in campaigns. It must be reflected in the racks, in sample sizes, and in the creative conversations where collections are born.
Too often garments are simply scaled, rather than thoughtfully patterned for curves. That approach limits both fit and artistry. When designers begin with diverse bodies as part of their inspiration, creativity expands rather than narrows.
Transformation requires extended sizing in boutiques, couture tailoring that honors shape, and visible inclusion behind the scenes as well as in front of the camera. Curvy and mature women are executives, innovators, and loyal luxury consumers. When fashion embraces that truth at the foundation, inclusivity becomes not an initiative, but an identity.
What draws you to brands like McQueen and Stella McCartney, and how do they align with your message?
I am drawn to brands that understand that fashion is both architecture and soul. McQueen brings fearless artistry to tailoring. Under the creative direction of Seán McGirr, garments have structure, story, and movement. They honor the body rather than conceal it.
Stella McCartney designs with consciousness, intention, and a forward-thinking lens. Her work not only elevates a woman’s outward appearance, it challenges her awareness of sustainability and protecting Mother Earth all while looking stylish and chic.
Both houses create beyond trend. They build legacy. They reflect women who live boldly and refuse to shrink. Their approach mirrors the mission of The Curve Authority: to celebrate presence, individuality, and confidence at any size or season. Luxury is most powerful when it evolves, includes, and reflects the truth of the woman wearing it.
Charlotte, what does it mean to you to know that you’re helping other women feel seen and making the fashion industry more inclusive?
It means everything to me. When a woman tells me she felt seen because she saw her reflection in the tapestry of a brand, it affirms why I do this work. For far too long, curves, maturity, and presence were edited out of the luxury narrative. My mission is to place them back at the center where they’ve always belonged.
Helping women feel seen is not about changing who they are. It is about revealing the brilliance that has always been there. When a woman visually sees herself represented in a garment, it ignites something within. Her voice changes. She stands taller. Her confidence rises. That shift is powerful. Knowing that The Curve Authority contributes to that evolution is an honor. And that is why our mantra is not just a statement, it is a promise woven into everything we do:
We See You. We Style You. We Crown You.
It reminds the world that visibility is power, confidence is couture, and every woman deserves to be acknowledged in her brilliance, styled in her truth, and celebrated in her rightful place within fashion’s story.
Looking ahead, what is the biggest milestone with The Curve Authority that you hope to achieve?
My vision is for The Curve Authority to become a global movement that redefines how luxury views and serves women with curves. I want to expand into international collaborations, editorial campaigns, and curated experiences that elevate the presence of mature and plus-size women at the highest levels of fashion.
The ultimate milestone is cultural. I want a future where extended sizing is standard, where curves are respected as muse, and where no woman questions if she belongs in a boutique. I want The Curve Authority woven into fashion history as proof that inclusion is not a gesture. It is the heartbeat of luxury.
Follow the Movement:
Instagram: @TheCurveAuthority
Facebook: @TheCurveAuthority
CREW CREDITS:
Talent: Charlotte Jackson
PhotoBook Editor-In-Chief: Alison Hernon
PhotoBook Creative Director: Mike Ruiz
Photographer: Jonny Marlow
Hair: Mimi Green
Makeup: Sanai Terri
Tearsheets by Daniel López, Art Director, PhotoBook Magazine
Introduction by Brya Sheridan, Assistant to Editor-in-Chief, PhotoBook Magazine
Interview by Leonor Moreira, Contributor, PhotoBook Magazine
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